Design doesn’t need a manifesto—just direction. This short story from norda is a quiet reminder that alignment matters more than explanation.

A belt that doesn’t bounce. A short built to solve problems. Kyle Seigel founded Raide to rethink what gear could do, not just how it looks. It’s working.

An interview with Nick and Willa Martire on the roots of norda™, building without compromise, and the quiet belief that the work will speak.